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Client: Google
Agency: ENSO
Role: Creative, Writer

Editor: Rodrigo Sobreiro
Music: Jeremy Turner

With Brazil facing its worst recession in history, Google wanted to tell the story of the small businesses that were embracing technology and thriving. So the tech giant came to my small agency, which had a reputation for impact-oriented storytelling.

In the anthem film, we took an intimate look into the lives of the people who drive Brazil’s economy, and how their unique perspectives offer inspiration not just for their fellow business owners, but for all of us.

In a second film, we got to hear from some of these small business owners just how Google’s tools impacted their businesses for the better, and how pressing forward in the face of uncertainty is part of the entrepreneurial mindset.